I saw them in a grocery store:

and made them the next night:

and can report back that Alex Tabarrok is right: they’re pretty good. Like him I’ll buy them again.

There actually isn’t much to say about the burgers, which is good news. They taste good. They’re easy to make. Nothing gets killed in order to make them. They’re a drop-in replacement for conventional burgers. Sometimes “not much to say” is the best news of all; that was true of the Priority Classic bike and it’s true of the Beyond Meat burger.

Right now lots of venture capitalists and companies are exploring lab-grown meat. That’s great news. In the meantime Beyond Meat is a small but noticeable step in the right direction.

By the way, I also tried Soylent (another thing that might be called “non-traditional food,” although I don’t think the category has a proper name) and found it, if not vile, then at least unpalatable. I bought more of it than I should have and ended up dumping the majority.