“By establishing new boundaries, Ball Four changed sports reporting at least to the extent that, after the book, it was no longer possible to sell the milk and cookies image again. It was not my purpose to do this, but on reflection, it’s probably not a bad idea. I think we are all better off looking across at someone, rather than up. Sheldon Kopp, the author and psychologist, wrote, ‘There are no great men. If you have a hero, look again: you have diminished yourself in some way.”
—Jim Bouton, Ball Four.
(The book is badly dated but still has its moments, like a pitcher at the end of his career.)