From Tina Fey’s memoir / how-to guide Bossypants:
And Oh, the Cable News Reportage! The great thing about cable news is that they have to have something to talk about twenty-four hours a day. Sometimes it’s Anderson Cooper giggling with one of the Real Housewives of Atlanta. Sometimes it’s Rick Sanchez screaming about corn syrup. They have endless time to filler, but viewers get kind of ‘bummed out’ if they supply actual information about wars and stuff, so ‘Media Portrayal of Sarah Palin’ and SNL and I became the carrageenan in America’s news nuggets for several weeks. I was a cable news star, like a shark or a missing white child!
The downside of being a cable news star is that nay ass-hair with a clip-on tie can come on an as ‘expert’ to talk about you. One day, by accident, I caught this tool Tom something on MSNBC saying that he thought I had not ‘conducted myself well’ during all this. In his opinion, Mrs. Palin had conducted herself with dignity and I had not. (I’m pretty sure Tom’s only claim to expertise is that he oversees a website where people guess incorrectly about who might win show biz awards.) There was a patronizing attitude behind Tom’s comments that I certainly don’t think he would have applied to a male comedian. Chris Rock was touring at the time and he was literally calling George W. Bush ‘retarded’ in his act. I don’t think Tom something would have expressed disappointment that Chris was not conducting himself sweetly. I learned how incredibly frustrating it is to watch someone talk smack about you and not be able to respond.
I love the word “reportage,” which sounds like “personage,” and bears the same relationships to real news or reports that McDonald’s does to real food with real nutritional value. And the phrase “wars and stuff” lets Fey drop into the mindset of a network executive, perhaps just a few years out from his or her MBA, who is trying to decide what might maximize revenue this quarter. Answer: sharks, missing white girls, and fake controversy. We don’t need any stuff about wars, tough compromises, or deep trends! Let’s dazzle them with superficial bullshit, which a subset of them really like, and hope no one notices what we’re not covering!
(Unfortunately, this works because we, collectively, don’t demand better. But that’s a subject for another time.)
Fey’s critique is close to James Fallows’ in Breaking The News: How the Media Undermine American Democracy. Fey is being funny and Fallows serious, and Fey is dealing with a media environment a decade and change later than the one Fallows describes, but on a basic level the environment has barely changed. If anything, the explosion in cable news has made it worse in many ways, with only a handful of exceptions (The Daily Show, which fights against the dumbest parts of the contemporary media, or coverage of Trayvon Martin’s murder). The net result of this is Americans losing confidence in the institutions that are supposed to serve us. The responsibility is partially ours, but it’s also partially that of the people who nominally serve us.
Everyone who pays attention to the media knows it’s broken, and that the brokenness seems to have seeped into the larger culture as a form of blanket cynicism and condemnation. I don’t have a strong sense of how to reverse this dynamic, save perhaps on an individual level.
See also David Brin on how an idea has, over the last twenty years, become “fundamental dogma to millions of Americans:” “The notion that assertions can trump facts.” I wonder if the Western world’s enormous wealth insulates people from the potential consequences of their beliefs; very people die or are seriously injured as a result of dumb beliefs based on erroneous or completely absent information. In other words, it’s now much cheaper to believe nonsense.
On a separate, and more pleasant note, Fallows’ new book, China Airborne, will be published on May 15. In addition, Bossypants itself is funny throughout. Samples:
* “Politics and prostitution have to be the only jobs where inexperience is considered a virtue. In what other profession would you brag about not knowing stuff? ‘I’m not one of those fancy Harvard heart surgeons. I’m just an unlicensed plumber with a dream and I’d like to cut your chest open.’ The crowd cheers.”
* “In 1997 I flew to New York from Chicago to interview for a writing position at Saturday Night Live. It seemed promising because I’d heard the show was looking to diversify. Only in comedy, by the way, does an obedient white girl from the suburbs count as diversity.”
* “I feel about Photoshop the way some people feel about abortion. It is appalling and a tragic reflection on the moral decay of our society . . . unless I need it, in which case, everybody be cool.”
* “If you are a woman and you bought this book for practical tips on how to make it in a male-dominated workplace, here they are. No pigtails, no tube tops. Cry sparingly. (Some people say ‘Never let them see you cry.’ I say, if you’re so mad you could just cry, then cry. It terrifies everyone.) When choosing sexual partners, remember: Talent is not sexually transmittable. Also, don’t eat diet foods in meetings.”